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Neither the Logo nor the APLOMB name may be used in any other company name, product name, service name, domain name, website title, publication title, or the like.
The attribution clause "APLOMB is a trademark of the APLOMB TECHNOLOGY" must accompany use of the Logo.
Under no circumstances may third parties use, imitate, or play off of the APLOMB corporate tagline ("We know the different between 99% and 100%)" This tagline is reserved for exclusive use by APLOMB TECHNOLOGY.
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